The nerve center of Ganesh Chaturthi festival in Maharashtra is Pune, from where Bal Gangadhar Tilak started large scale public Ganesh festival in 1893. Pune region had the tradition of making ‘shaadu’ Ganesh idols. Shaadu Ganesh idols are natural clay idols and were painted with natural colors. People used to immerse these idols in their private tanks, wells and ponds.
eCoexist, a social enterprise in Pune, has prepared completely natural Ganesh idols and is available in select stores in the city. The raw grey idols are finished using a variety of natural clay such as multani mitti, geroo and natural dyes such as turmeric and beetroot.
In recent years, Shaadu Ganesh idols had to give way to glossy chemical painted Plaster of Paris Ganesh idols, which are notorious water polluters. Now, there is an attempt from several quarters in Pune to bring back natural clay idols.

The idols have been made by the famous sculptors of Pen in Raigad District.
According to eCoexist, the clay Ganesh idols are completely biodegradable and it can be immersed in a bucket of water at home.
In Pune, the natural Ganesh idols by eCoexist are available at the following places:
e-Coexist, 306 Harmony wing II,North Avenue, Kalyani Nagar, 9850084383 / 020 26651912
The Bombay Store - MG Road
e-Coexist, 306 Harmony wing II,
The Bombay Store - MG Road
Either Or, Sohrab Hall, 26050225 / 56017666
24 Letter Mantra, Koregaon Park, 9822012969
Sanskruti, Koregaon Park, 32929022
Temple Tree, Kalyani Nagar
Nilaya Bandhej, Senapati Bapat Road, 9422306673
SMILE outlet, Vishrambaug Wada
Oikos, Kothrud, 65289576
24 Letter Mantra, Koregaon Park, 9822012969
Sanskruti, Koregaon Park, 32929022
Temple Tree, Kalyani Nagar
Nilaya Bandhej, Senapati Bapat Road, 9422306673
SMILE outlet, Vishrambaug Wada
Oikos, Kothrud, 65289576