Swiss Caran d'ache is known for high quality and high priced writing instruments that are smart in looks and durable in performance – Swiss Quality. In 2009, a limited edition 108 fountain pens and 55 roller pens have been created by Caran d'ache to honor Hindu God, Shiva. Today, there is a huge interest and vast market for various products based Hindu Gods and other aspects associated with Hinduism. Several international brands are tapping into this unexplored market sometimes successfully and sometimes landing in trouble and controversy by hurting the religious sentiments of Hindus. This collector’s item has been created by Caran d'ache, in collaboration with the jeweler and artist, Edouard Jud. According to Caran d'ache the Shiva-themed pen is Produced entirely by hand in 800 solid silver with a distinctive somber finish, these sumptuous pieces evoke all the mystery and symbolism of the most important figure in the Shaivait tradition. Shiva, the personification