Gajanana is one of the eight avatars of Ganesha as per the Mudgala Purana. It is stated in the Mudgala Purana that one of the mission of the Gajanana Avatar was to annihilate Lobhasura – the demon greed. Kubera, the treasurer of wealth, once visited Shiva and Goddess Parvati. Pleased with the devotion of Kubera, Shiva blessed him with the vision of the divine couple whenever he wanted. After the blessing Kubera made it a point to have the vision of divine couple daily. Soon Kubera was enamored by the beauty of Goddess Parvati and he gazed Her with lustful thoughts. Goddess Parvati who realized this gave an angry look at Kubera. Kubera was trembling in fear at the look of the Goddess and from the fear was born the demon named Lobhasura. Lobhasura did penance and propitiated Shiva. He was granted the boon of fearlessness. The spiritual strength and lack of fear made Lobhasura powerful and he became to the ruler of the three worlds. Power made the asura corrupt and he led