Hoi Mata fasting is dedicated to Ahoi Mata or Goddess Hoi and it is observed on the eighth day during the waning phase of the moon (Krishna Paksha) in Kartik Month as per North Indian Hindu calendar. Hoi Mata Fast 2014 date is October 15. Dedicated to Goddess Hoi, it is observed by mothers for the welfare of their children.
Hoi Mata fasting is from morning to sighting of the moon. Some people end the fast when the first star is sighted.
A popular story associated with Hoi Mata Fast states that a mother had lost seven sons. She was able to get back all her sons safely after observing this particular fast dedicated to Goddess Hoi.
Hoi mata fast is more popular in
North India and is popularly known as Ahoi Ashtami Vrat.