How China is Economically Exploiting Hindu Festivals?



When it comes to finding new markets to sell their products, China is ready for any type of compromise. When dealing with Indian markets, the Chinese Marxists are not averse to Hindu Gods and Hindu festivals. During last Diwali, idols of Hindu gods made in communist China captured Indian market and its consumers. This Holi it is the Chinese Pichkaris. Net result is that Indian cottage industry suffers.

It is said that Chinese manufacturers sent experts well in advance to study about Indian festivals and the current market trend. They study the Indian products in the market and find out their limitations. Then they produce products in bulk that are attractive to the eyes. They might lack in quality but this is made up by the cheap price tag. Thus we have Chinese made Ganesh idol which is far attractive than the Indian Ganesh idol. An average Indian will opt for the Chinese Ganesh idol because it is far attractive.

Chinese Holi pichkaris have already flooded the market. They come in several sizes and designs to attract children. Some pichkaris are in the shape of guns with separate tank attached to store fluid. Art these pichkaris safe? The Indian government has not set any standards and neither are there any quality checks. Many experts have already pointed out that these Holi pichkaris are industrial products and not toys.

The Chinese made idols and toys are neat, light in weight, finely finished and cheap. What more does an Indian consumer need?

But it is the Indian cottage industry that suffers. They are not able to compete with Chinese goods and soon the traditional pichkaris will become a thing of past. Similar is the fate of several other traditional industries which have been catering to the Hindu festivals.